Our Unique Sausage Dog Handbag is getting noticed (and he's versatile!)

There's something truly magical about scrolling through a website and suddenly seeing your own creation staring back at you. That's exactly what happened in March when Hugo, our Sausage Dog Handbag was featured in both the Mail Online and Hello! online. 

A "pinch me" moment

When I started getting texts from friends with links to the Cheltenham Fesitval article on the Mail online website I couldnt quite believe it. But there it was—our quirky, lovable dachshund-shaped bag showcased to millions of readers across the UK and beyond being carried by the incredibly stylish Sally Anne Marson! It was a real 'pinch me' moment!

For a small independent business like ours, this kind of national press coverage is the equivalent of striking gold. The exposure to audiences we could never have reached through our regular marketing channels was invaluable. 

The Ripple Effect

The impact was immediate and exhilarating. Orders started flooding in—not just from the UK but from international customers who had spotted our bag online.

What's been particularly heartwarming is seeing the Sausage Dog Bag find homes with people who truly appreciate its unique charm. The feedback has been overwhelming:

"I've never received so many compliments on a bag before! Everyone stops to ask where I got it." – Sarah from Manchester

"As a dachshund owner, this bag perfectly captures my pup's personality. It's both practical AND puts a smile on everyone's face." – Emma from London

And its Versatile to style!

What's made Hugo, the Sausage Dog Bag such a hit is his versatility. I

nitially, we imagined it as a casual, fun accessory, but our wonderful customers have shown us just how adaptable this little guy can be:

Casual Country Everyday Look: Sherrie paired her bag with a gorgeous tweed jacket, shorts, Dubarry boots and a pair of sausage dog socks.  Her bag adds a playful touch and keeps the style young and fresh.

Summer Chic: Several customers have shared photos of the bag complementing their summer attire, proving that a fun accessory works whatever the season!

Elvated Elegance: But my favorite photos shows the Sausage Dog Bag accompanying a Sally Anne at Cheltenham Races .  Sally Anne paired her bag with a tweed suit and a cute baker boy style cap —proving that the right accessory can bridge the gap between whimsical and sophisticated.

Small Business Reflections

The press coverage of our Sausage Dog Bag has been a powerful reminder of how unpredictable and wonderful the journey of running a small business can be. One day I'm stood packing orders in the kitchen, and the next my little design creation is being admired by thousands across the country.

It's also highlighted the incredible impact that media coverage can have on independent brands. That single feature generated more awareness than months of social media campaigns.

Looking Forward

As we continue to expand our collection, the Sausage Dog Bag remains one of our bestselling, and most unique pieces that put us on the map. It's a constant reminder that creating something unique, something that brings joy, can resonate far beyond what I could have ever initially imagine.

To everyone who has purchased our Hugo Bag, shared photos, told friends about it, or simply smiled at someone carrying it down the street—thank you for being part of this journey with us.

And to any small business owners reading this: keep creating what you love. You never know when your passion project might just catch the right person's eye and take on a life of its own.

Have you styled your Sausage Dog Bag in a unique way? We'd love to see! Tag us in your photos using #BarkworthReeve